alonso espejel
copywriter, creative, buyer persona  

Another cases



Client: Ualá
Case: The Power is Yours
Take the power back.
Getting a credit card feels like becoming He-Man: suddenly you have the power (and with great power comes great responsibility, but let's leave that aside).

Paying with your credit card feels great. Suddenly you can take charge of your own Spotify, order a pizza, and take advantage of a special offer—how could that not be a superpower?


Client: Ualá
Agency: monks

VP Creatives: Marcela Angeles & Francesco Vicenzi
Operations Manager Sr: Julio Soto
Head of integrated Production: Lola Muro
Producer Sr: Fabiana Marin
Account Lead: Diego Armas
Creative Director: Miguel Ottati
Art Director: Norma Moreno
Copywriter: Alonso Espejel

Prduction: Oriental Films
Director: Juan Marindia




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