alonso espejel
copywriter, creative, searcher and destroyer

Another cases



Client: Google
Case: Celebrating Lake Xochimilco Doodle
Doodles are cool.
This is one of those things I didn't know I wanted until it happened.

I don't mean to brag, but this makes me prouder than any award. After all, I'm the only person I know who's ever collaborated on a Google Doodle. 

Thousands of people across the continent saw this Doodle, and although I had little time to contribute, Julio Cortázar and Choche's axolotls were my idea. I also added some copy.

Link to Lake Xochimilco Doodle




Client: Google
Agency: monks

Lake Xochimilco Team

ART & UX DESIGN
Art Lead, Design & Animation: Helene Leroux
Design & Animation: Emily Barrera
Animation Support: Alyssa Winans
UX Design: Winnie Ma

ENGINEERING
Engineer Lead: Daniel Dovali
Engineer: Mark Ivey

MUSIC
Composer: Julian Cerrillo & Bruno Barrera

PRODUCTION
Producer:  Brittany Dandy
Marketing: Perla Campos, Caroline Moran, Selly Sallah, Ximena Goka
Business Affairs & Partnerships: Madeline Belliveau
Doodle Team Lead: Jessica Yu, Nate Swinehart, Jacob Howcroft
Accessibility POC: @speteredward


MONKS TEAM
Account Lead: Elisa Valencia
Copywriter: Alonso Espejel




© 2025 Alonso Espejel.